Turning Data into Smart Growth
About Us
GeoMarketics: Simplifying Growth Through Data
- Our Beginning: We started GeoMarketics to tackle a significant challenge faced by small and medium-sized insurance brokers in Canada—they didn't have easy access to quality data and analytical capabilities. Our mission was straightforward: to transform the way these brokers grow their business across Canada. We provide them with cost-effective analyses so they can get to know their clients even better than the large insurance firms do. This not only helps brokers keep their current clients but also attracts new ones, boosting their overall business.
- Our Expertise: Let me introduce you to your Broker Success Partner, Al Clark. With over two decades of expertise, Al has a deep understanding of catering to diverse customer needs. For the past five years, he's been advising major insurance companies and industry organizations. His wealth of knowledge is key to what makes GeoMarketics uniquely beneficial for brokers in the Canadian P&C insurance market.
- Our Partnerships: We're thrilled to collaborate with leading data experts like Manifold Data Mining and Polaris Intelligence. Their assistance allows us to provide you with top-notch information and tools to better comprehend your market. Our aim is to level the playing field, ensuring every broker has the opportunity to expand their business through our data-driven solutions designed specifically for the Canadian market.
Why Choose GeoMarketics?
- Accessible Analytics for Brokers: We offer analytics that are affordable and powerful, aimed at brokers in the Canadian P&C insurance market. Our partnerships with data leaders such as Manifold Data Mining and Polaris Intelligence allow us to grant you deep market insights. This is integral to identifying new opportunities and enhancing your business strategy, ultimately improving your brokerage's client relationships and growth potential.
- Tailored Brokerage Solutions: We provide customized plans that suit your brokerage's unique needs, whether you're a small or medium-sized operation. Our strategies focus on nurturing your existing client base and targeting new prospects who align with your most valued customers, promoting expansion in the Canadian insurance market.
- Commitment to Your Success: GeoMarketics is dedicated to your brokerage's growth with a clear eye on the financial implications. Each strategy we recommend is designed to maximize your return on investment, laying the groundwork for sustained success in the competitive insurance sector and giving your business a distinctive advantage.
Broker Success: Tailored Support
- Strategic Consulting for Small Brokers: Small brokerage firms can rely on GeoMarketics for expert guidance on growing in the Canadian insurance market. Our services are designed to help you maintain a strong client base and stand out in the competitive landscape with our targeted industry insights and strategies.
- Advanced Tools for Medium-Sized Brokers: Medium-sized brokers can access the same powerful analytics consulting services, and may also be interested in directly licensing the tools and data that GeoMarketics uses for your own in-house benefits. By integrating these tools, provided through our collaboration with Manifold Data Mining, you can independently analyze data and refine your business approach, ensuring sustainable success while managing costs.
GeoMarketics Leadership
Alan Clark, Broker Success Partner
Alan Clark, founder of GeoMarketics, is redefining the Canadian Property & Casualty (P&C) insurance brokerage industry. With over 20 years in technology and business development, he's at the forefront of driving innovation and growth in the sector.
As Vice President at Environics Analytics, Alan led growth initiatives in the insurance sector, focusing on large carriers. This experience now informs his strategy at GeoMarketics, where he's making advanced analytics accessible to P&C insurance brokers. His tenure at RIWI and Cinchy, developing data management and market research skills, particularly with startups, directly contributes to his innovative approach at GeoMarketics.
At SAS Institute and MapInfo, Alan significantly increased net new sales by 18% and 30%, respectively. These achievements underpin his strategy for business development and client engagement at GeoMarketics, where he's implementing innovative sales processes and analytics-driven solutions.
Alan's academic journey at the University of Waterloo, Humber College, and Toronto Metropolitan University, coupled with his Certified Analytics and Insights Professional (CAIP) certification, forms the foundation of his strategies at GeoMarketics.
Alan's commitment to mentorship and community service, particularly with newcomers to Canada and the SickKids Foundation, demonstrates his dedication to inclusive growth and societal welfare. These values are integral to his leadership at GeoMarketics, fostering an environment of innovation and community engagement.
Leading GeoMarketics, Alan's entrepreneurial spirit and strategic insight are not just envisioning but actively crafting a new paradigm in the P&C insurance brokerage industry, setting new standards, and creating a thriving ecosystem for businesses and individuals.
